Providing Innovative Solutions That Move Your Business Forward

Our Founder

Wins McDonald

Founder & CEO

Wins McDonald, a.k.a. ‘Mr. Fix-It’, is the business consulting powerhouse behind Inspire Income Impact. A systems integrator, technologist, and process engineer with over 20 years of experience Wins is an expert at conceptualizing and implementing systems that help entrepreneurs and executives take their companies to new heights.

Not your average ‘techie,’ Wins started Inspire Income Impact to help brilliant, creative people deliver their unique gifts to the world. From a young age, he’s been obsessed with figuring out how it all works. Now as a business and technology consultant, he’s honed his superpower and mastered the ability to find the inefficiencies in everyday processes and procedures.

The result? A successful consulting career that has led to training engagements in Australia and Singapore, and an impressive roster of diverse clients, including authors, speakers, and agency founders.

His clients love working with him because of his strategic and thorough approach. His energy, humor, and industry-spanning knowledge give them the clarity and focus they need to level up their businesses.

Ready to start working with Wins? Fill out the application form below and his team will get back to you as soon as possible.

Application Form

From Chaos to Clarity
We help creative entrepreneurs unlock their true potential. Let’s start where you are today. Fill out this form and our team will get back to you.

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Client Praise

“I was pretty lost when it came to PR strategy, website development, and general business goals when I first met Wins. I was also very skeptical that anyone could help me relieve the feeling of overwhelm that I was chronically experiencing; but, then came along Wins with a friend’s referral and he way exceeded my expectations above and beyond what I could have possibly imagined. Don’t get me wrong, running a Law Firm ebbs and flows when it comes to difficulties to be experienced, but I know I can always reach out to Wins for assistance with practically anything and walk away feeling a sense of relief and reinvigorated focus after speaking with him.”

Sari R. Conter | Barrister & Solicitor

“I would like to absolutely thank you for developing and designing my mediation business website. The site is absolutely attractive and easy to navigate. Most of all I would like to thank you for your patience in teaching, instructing, and assisting me in understanding what it means to be connected to the digital world. I would not hesitate to recommend your service to anyone seeking professional web development.”

Maurice Ford | Mediator & Certified Investigator

“Wins was able to help our leadership team understand the obstacles preventing our company’s growth by reframing our issue from several perspectives: the founder’s vision, our business model, and the leadership team itself. This allowed us to understand our company’s hurdles and correct all of the areas that hindered our growth. His experience in guiding professionals towards better leadership, salesmanship and business acumen, combined with keen insights into effective business strategy, has enabled us to develop a game plan for change that so far, has produced great results.”

Erica Fox | Founder and CEO, Foxtrot Communications

“Inspire Income Impact has been a lifesaver for me. As a small business owner, who is not the most technologically inclined, it is a relief to know that I have a reliable and trustworthy professional in my corner to maintain my site and its 3 environments – Production, Staging, and Development. When my website was targeted by a hacker, and this can happen to anyone with a web presence, I was impressed at the speed at which Wins and his team were able to set everything to right, particularly thanks to the back-ups they maintain for me! I would have lost all my content otherwise. And the timely turnaround on the (unlimited!) tweaks I need to my website, at a reasonable rate, is why I keep my business with Inspire Income Impact. Thank you, Wins!”

Amanda Lamers | Barrister, Solicitor & Notary

“I feel anchored and empowered by my work with Wins. He brings structure and clarity to my wild creative whirlwind. He holds a bigger vision for me than I can see for myself and, perhaps even more importantly, gives me a sequence of steps to follow to realize that vision. I love my marching orders!”

Ann Moller | Actor, Creative Project Strategist, Editor & Muse

“Whenever things are in complete chaos and my creative mind can’t seem to control itself, I call Wins. He helps me set a plan by asking very specific questions. He makes me think about things that I normally wouldn’t have thought of, and he brings calm to my mind. He can look at any situation from an outsider’s perspective and analyze it without the mind clutter. Every time I work with Wins I feel calmer and more in control. I always leave with a clear step-by-step action plan and I know what to do next. There’s no way I’d be where I am today without Wins’ help.”

Cindy Van Arnam | Creative Project Manager and Efficiency Consultant

Claire Knowles said about Wins McDonald’s know-how:
“Thoroughness and confidence to suggest the best methodology to meet objectives. He is always thinking strategically… what is the objective and how best can we achieve that… and what is the even-larger objective to keep in mind?”

Claire Knowles | Author & Speaker

Client Praise